Overview
This guide includes specifications for each social media platform you can post to from our platform. These specifications will help you create your posts and avoid any issues posting to the various social platforms.
Social Media Platforms
Image:
- You can share up to 10 images in 1 post
- 10 MB max size
- 1200x630 max resolution
Video:
- Titles need to be 255 characters or less
- 1GB max
- 20 min max length
- MP4 file type
- Videos to groups are no longer allowed per Meta's API
Text/Caption:
- For image and video posts, captions can be up to 63,000 characters
- For posts that share a link as the "media" of the post, captions can be up to 1000 characters
Image:
- You can share up to 10 images in 1 post
- Images should be 1080x1080 or 1080x1350 maximum
Video:
- 3 seconds minimum, 15 min maximum length
- 9:16 aspect ratio, 1920 maximum vertical, 1080 horizontal pixels max
- 1GB max size
- Maximum bitrate: We recommend 5 MB/second to avoid overloading Meta's servers, but they do accept up to 25 MB/second
- MP4 file type
- Video content will post as an Instagram Reel by default
Text/Caption:
- 2200 character maximum
- 30 hashtag limit
- Links will post, but will post as text (alternate is using "link in bio" on Instagram)
Story Post:
- Image:
- Images should be 1080x1080 or 1080x1350 maximum
- Aspect Ratio: 9:16
- Unable to tag accounts/users in Story post
- Steps to creating a Story post here
- Must be a Business Instagram account
- Video:
- Aspect Ratio: 9:16 is recommended to avoid cropping or a background
- Resolution: Max 1920 horizontal pixels x 1080 length pixels
Image:
- 1080x1080 resolution recommended
- 9 images max for 1 post
Video:
- 10 minute max length
- 200 MB max size
- Title needs to be 400 characters or less
- MP4 file type
Text:
- 3000 character maximum
- 30 Hashtags maximum
Threads
Image:
- 10 images max
- 1080x1440 maximum
Videos:
- MP4 file type
- 5 minutes long max
- 1920x1080 max size
Text:
- 500 character maximum
- 1 tag per post using the hashtag sign (#)
YouTube
Image: Not allowed
Video:
- 512 MB max size
- MP4 file type
- 100 character title max
Shorts: For your video to be posted as a YouTube Short, it must:
- Be 60 seconds or less
- Be in the vertical format with an aspect ratio of 9:16 and a resolution of 1080x1920 pixels
- YouTube also categorizes square videos under 60 seconds as a Short:
- The aspect ratio must be 1:1 with a resolution of 1080 by 1080
- Due to the square cropping, the video will be posted with a black bar at the top and bottom
- The black bars at the bottom leave space for viewers to easily see the video title, channel name, and subscribe button, so use them at your discretion
Text:
- 15 hashtags max
- 5000 character caption max
Google Business Profile
Image:
- 1 images per post max
- 1080x1080px resolution recommend
Video:
- 30 seconds maximum length
- MP4 file type
Text:
- 1500 character caption max
- Follow Google posting guidelines here
TikTok
Image: Not allowed
Video:
- 10 minute maximum
- 1080x1920 resolution max
- MP4 file type
Text:
- 150-character limit for caption
Image:
- Only single image posts
Video:
- 60 second max
- 1080x1920px resolution recommended
- Must be a business Pinterest account
Text:
- 20 hashtag limit
- Cannot replace the cover image when sharing an article as the "media" of the post
- Cannot contain links in the caption
- Caption must be 500 characters or less
- Title must be 100 characters or less