Engage+ Content Marketing: DIY Content

Overview

DIY content is made up of bite-sized tips, best practices, and helpful information for agents and consumers in the insurance industry. These are easy to copy and paste into email newsletters, social media posts, blogs, or other platforms where you share content.

Use DIY content wherever it makes sense for your audience. It’s flexible and designed to be quick and useful.

IN THIS ARTICLE

Find DIY content in Engage+ Content Marketing

You can locate DIY content in the following areas:

• Homepage
  • Monthly Highlights
    

• Left navigation menu

  • Collections
  • Content Type
  • Topics

  

Preview DIY content in Engage+ Content Marketing

The DIY content view in Engage+ Content Marketing is a preview, not an editor. You won’t be able to make changes in this view.

To edit DIY content, copy and paste it into your email, social media post, or blog platform.

Access additional details

• Select the Help tab to view additional information about the DIY content.
  
• Check the summary panel on the right for audience details and other key data.
  

Copy DIY content for sharing

Follow these steps to copy DIY content for use in your communication channels.

1. Select DIY content

Select DIY content from one of the following:

• Engage+ Home
• Collections
• Content Type: DIY Content
• Topic areas (for example: "Medicare", "Group Business", "Everyday Living")

2. Copy the content

To copy all the content with formatting, styling, and images:

• Select the top left corner of the blog content block.
• Drag to highlight all text and images.
• Right-click and select "Copy".

To copy text only (no images or formatting), select the Copy Text to Clipboard button.

To download text and images separately:

• Select the Download to Clipboard button.
• This downloads a .zip file containing:
  • A plain text file (.txt)
  • Image files

3. Paste or upload the content

• Go to your social media platform, email, or blog platform.
• Paste or upload the content into the content editor.
• Make any necessary adjustments.

4. Review the post

• Review the content before publishing.
• Check for formatting issues or copy/paste errors.

5. Publish or send

Publish or send the content using your selected communication channel.